CIM Diploma in Professional Digital Marketing
GRADUATE IN AS LITTLE AS 12-24 WEEKS {L6 DEGREE-LEVEL}
CIM Diploma in Professional & Digital Marketing
SIGN-UP IN AS LITTLE AS 60-SECONDS - Only £1297 + VAT or £247 pay over 6-months or £129 a month over 12-months interest free
PRICE GUARANTEE - 30% cheaper that any CIM study centre worldwide.
Business Consort Academy - CIM Accredited Study Centre since 2005
Study for a world-recognised qualification, ranking YOU in the top 1% of marketers globally.
Collect your certificate in your cap and gowns when you celebrate your Graduation Ceremony at Westminster
100% ONLINE - Instant-Access Course - Study at a time and pace that suits YOU!
GRADUATE IN AS LITTLE AS 12-24 WEEKS
Graduate in as little as 12-24 weeks (dependent on experience) & earn in excess of £40-150K - based on the average salary for Digital Marketing roles which is currently > £45,000 Salary Tracker Report
Study around 90 minutes a week and graduate in as little as 12 weeks - There are no exams and you'll simply complete multiple choice questions online and submit a marketing plan also assessed online.
SEO (Search Engine Optimisation)
Email Marketing & Automation
Online Advertising & Pay Per Click (PPC)
Digital Best Practice & Legislation
Social Media Marketing
Digital Strategy, Planning & Implementation
Campaign Management, Measurement & Improvement
Viral, Affiliate Marketing & Artificial Intelligence
Online PR, Content Marketing & Blogging
CIM Diploma in Digital & Professional Digital Marketing Sneaky Peek Inside
WHEN CAN I START?
You can register for your CIM course anytime at the Business Consort Academy, or get in touch today to discuss your study plan on 0800 334 5784 or Email Us
PLEASE NOTE AS SOON AS YOU ENROL - You will be invited to select your module choices + attend our online masterclasses too. You will also be invited to access your online portal and download our App to start accessing your video lectures.
DO I NEED ANY PRIOR EXPERIENCE?
The CIM Level 6 Diploma in Professional & Digital Marketing is developed from extensive employer-led research across various sectors, ensuring they align with industry demands.
We don't require our students to have any prior experience as we include a fast track course and comprehensive online modules to ensure all students learn best practice and strategies.
Who is this qualification for?
Ideal for marketing professionals, strategists, and business leaders looking to refine their strategic marketing planning skills and gain a competitive edge. It’s especially beneficial for:
✅ Marketing Managers & Directors
✅ Digital Marketers & Brand Strategists
✅ Business Owners & Entrepreneurs
✅ Consultants & Marketing Specialists
✅ Professionals seeking CIM certification to advance their careers
HOW MUCH IS IT?
PAY IN FULL SAVE > £200
ONLY £1297 + VAT (SAVE £300- Normally £1597)
Offer ends 30th April 2025
⭐ 1:1 Tutor Support - 1 x call per module (4 x 1:1's)
⭐ Instant Access 100% Online Course - Study at a time & pace thats suits you with our App
⭐ CIM MEMBERSHIP: We pay for Affiliate Studying Membership for a whole year (Normally £65)
⭐ Free Dynamic Digital Marketing Book & VIP Study Pack Delivered to Your Door
⭐ 12-Months Mentoring & Support + Study Buddy Group, LIVE Q & A's
⭐ Digital Marketing Made Easy Podcast Top 5% Global Ranking
⭐ 2-Day Fast Track LIVE Online Workshop in Jun & Oct
* Assessment fees £165 per module x 4 - Total £660 (only payable at the point of booking your assessment direct to CIM once you complete your studies)
Extended Diploma - Add an extra module of your choice for an extra £100.
0% Interest Payments x 12 months
Spread the cost of your course, over 6-months direct with us £247 + Vat a month - Sign-Up Now!
OR apply for PayItMonthly Finance for 12-months, interest-free only £129 a month!
Complete your application with PayItMonthly, no hard credit searches + Sign-Up in less than 60 seconds! Apply Now
Choose to study the EXTENDED Diploma by adding an extra module of your choice for an extra £100 - SAVE £600 - ONLY £1397 (Norm. £1997)
(Choose AI, Ecommerce, SEO & Paid Search Management or Social Media Management AND graduate with an extended diploma)
INTEREST FREE MONTHLY PAYMENT PLANS
LEARN NOW. PAY LATER
12-months interest free payment plans through PayItMonthly for just £129 a month (You can apply here)
OR choose to pay using Klarna, ClearPay or PayPal Credit at checkout
PRICE GUARANTEE: 30% cheaper than all CIM Study Centres
NEW CIM Qualification Syllabus
There are 4 modules that you are required to complete to gain the CIM Diploma in professional & Digital Marketing
Strategy & Planning- 20 credits
Commercial Intelligence - 10 credits
Content Strategy - 10 credits
Choose from Artificial Intelligence - SEO & Paid Advertising, Social Media Management or Ecommerce - 10 credits
STRATEGY & PLANNING, COMMERCIAL INTELLIGENCE & CONTENT STRATEGY ARE ALL MANDATORY MODULES THEN YOU CHOOSE YOUR 4TH TO MAKE UP THE DIPLOMA = 50 CREDITS
CIM Diploma in Professional & Digital Marketing – Strategy & Planning Module
Why Strategic Planning is Essential for Marketing Managers
In today's fast-paced and competitive business landscape, strategic marketing planning is a must-have skill for marketing professionals aiming to drive sustainable growth, optimise resources, and align marketing activities with business objectives.
This module equips marketing managers with proven strategies, tools, and frameworks used by industry experts to develop effective, data-driven marketing plans that maximise impact and ROI.
What You Will Gain from This Module
You will Master Strategic Marketing Planning for Business Success
✔ In-depth understanding of strategic marketing planning – Learn how to craft a marketing plan that aligns with your organisation’s mission, vision, and business goals.
✔ Proficiency in marketing audits and market trend analysis – Gain the skills to assess both macro and micro environmental factors, identify shifts in customer behaviour, and leverage insights for competitive advantage.
✔ Expertise in segmentation, targeting, and positioning (STP) – Develop customer-centric strategies that maximise engagement and conversion rates.
✔ Mastery of digital marketing integration – Learn to develop supporting marketing plans such as digital, brand, and communication strategies that work together to achieve business success.
✔ Hands-on experience with industry-recognised planning models – Apply frameworks like PESTEL, SWOT, TOWS, Ansoff, Porter’s Five Forces, and Customer Journey Mapping to create powerful marketing strategies.
ONLINE ASSESSMENT + SUBMISSION OF MARKETING PLAN
CIM Diploma in Professional & Digital Marketing – COMMERCIAL INTELLIGENCE Module
Why Commercial Intelligence is Essential for Marketing Managers
In an era where data-driven decision-making is paramount, Commercial Intelligence is the key to unlocking market opportunities, optimising revenue streams, and staying ahead of competitors.
This module is designed to equip marketing managers with the ability to interpret and leverage commercial insights, ensuring that marketing strategies align with business profitability and long-term growth.
What You Will Gain from This Module
Master Commercial Intelligence for Strategic Marketing Success
✔ Data-Informed Decision Making – Understand how to analyze and utilise financial, customer, and competitor insights to enhance strategic planning.
✔ Competitive Market Analysis – Learn to assess industry trends, market positioning, and competitor activities to drive growth and mitigate risks.
✔ Revenue Optimisation Strategies – Gain expertise in pricing strategies, value propositions, and revenue generation models.
✔ Customer and Sales Performance Insights – Leverage key performance indicators (KPIs) and commercial data to refine marketing tactics and improve ROI.
✔ Integrated Business and Marketing Strategy – Ensure that marketing decisions support overall business objectives through synergised commercial intelligence practices.
ASSESSED THROUGH ONLINE MULTIPLE CHOICE QUESTIONS
CIM Diploma in Professional & Digital Marketing – content strategy Module
Why Content Strategy is Essential for Marketing Managers
In a digital-first world, content strategy is critical to achieving marketing success. It ensures that businesses can effectively communicate their brand message, engage audiences, and drive conversions.
This module is designed to equip marketing managers with the ability to create, manage, and optimise content strategies that align with wider marketing and business goals.
What You Will Gain from This Module
Master Content Strategy for Marketing Success
✔ Data-Driven Content Planning – Develop content goals and frameworks aligned with marketing objectives.
✔ Strategic Content Creation & Management – Learn to craft compelling, audience-centric content across multiple formats.
✔ Effective Content Distribution & Promotion – Identify the best channels, from social media to influencer marketing, for maximising impact.
✔ Optimised Content Performance Metrics – Track and measure content success through KPIs and data-driven insights.
✔ Integrated Business & Marketing Strategy – Ensure content efforts are fully aligned with overall brand strategy and commercial goals.
ASSESSED THROUGH ONLINE MULTIPLE CHOICE QUESTIONS
As soon as you enrol we will be in touch to see which option you wish to study
CIM Diploma in Professional & Digital Marketing – Artificial Intelligence Module
Why Artificial Intelligence is Essential for Marketing Managers
As AI technology continues to advance at a rapid pace, understanding its application to marketing is crucial for staying ahead in the digital landscape. This module provides strategic insights into the impact of AI within the business environment and the resources required to implement AI technologies effectively.
Marketing managers will gain the knowledge and skills to plan and respond to AI advancements, ensuring their marketing strategies leverage AI-driven tools and techniques.
What You Will Gain from This Module
Master AI for Marketing Success
✔ Comprehensive Knowledge of AI in Marketing – Understand key AI concepts, tools, and benefits within marketing.
✔ Strategic Insights on AI’s Business Impact – Analyse AI’s influence on marketing, customer interactions, and operational efficiencies.
✔ Practical AI Implementation Skills – Learn how to incorporate AI technologies into marketing plans effectively.
✔ Ethical and Responsible AI Use – Develop strategies that balance AI innovation with ethical considerations and compliance.
✔ Data-Driven AI Marketing Plans – Create an action plan to integrate AI within your organisation’s marketing strategy.
ASSESSED THROUGH ONLINE MULTIPLE CHOICE QUESTIONS
CIM Diploma in Professional & Digital Marketing – seo & paid search management Module
Why SEO & Paid Search Management is Essential for Marketing Managers
With many customer journeys beginning with a search engine, adopting a successful search engine marketing strategy has become critical for increasing brand reach and visibility. SEO and paid search management ensure that businesses can effectively target their audience, drive quality traffic, and improve conversions.
This module provides the knowledge and skills needed to create an effective search strategy for both organic and paid channels. Marketing managers will learn how to apply research techniques to understand customer search behaviour and utilise insights to optimise paid campaigns and websites for maximum search engine visibility.
What You Will Gain from This Module
Master Search Engine Marketing for Business Growth
✔ Understanding of Customer Search Behaviour – Apply research methods to analyse search trends and user intent.
✔ Expertise in Keyword Research & Selection – Learn how to identify high-impact keywords for organic and paid campaigns.
✔ Proficiency in Paid Search Campaign Management – Gain hands-on knowledge of Google Ads, bidding strategies, and ad performance optimisation.
✔ Website Optimisation for Organic Search – Implement SEO best practices to improve website ranking, structure, and content visibility.
✔ Data-Driven Search Marketing Strategy – Develop a performance-focused approach to integrating organic and paid search activities.
ASSESSED THROUGH ONLINE MULTIPLE CHOICE QUESTIONS
CIM Diploma in Professional & Digital Marketing – Ecommerce Module
Why Ecommerce is Essential for Marketing Managers
With consumers increasingly choosing to shop from the comfort of their own homes, Ecommerce has become a must for any retail organisation. A well-executed Ecommerce strategy enhances brand reach, customer convenience, and revenue potential.
This module provides the knowledge and skills needed to develop an effective Ecommerce proposition, along with insights into best practices for creating and managing a successful Ecommerce strategy. Marketing managers will learn how to make strategic decisions that drive Ecommerce success and optimise online sales performance.
What You Will Gain from This Module
Master online marketing for online selling & sales growth
✔ Comprehensive Understanding of Ecommerce Strategy – Learn the key principles of developing a profitable Ecommerce business.
✔ Business Case Development for Ecommerce – Acquire skills to prepare and present a compelling Ecommerce proposition.
✔ Website Optimization for Maximum Conversions – Implement best practices in user experience (UX), mobile optimisation, and checkout flow efficiency.|
✔ Strategic Inbound Marketing for Ecommerce – Leverage SEO, content marketing, and digital advertising to attract and retain customers.
✔ Data-Driven Ecommerce Performance Management – Use analytics to assess customer behaviour and refine strategies for continuous improvement.
ASSESSED THROUGH ONLINE MULTIPLE CHOICE QUESTIONS
CIM Diploma in Professional & Digital Marketing – Social Media Management Module
Why Social Media Management is Essential for Marketing Managers
With social media usage continuing to grow alongside the proliferation of new platforms and tools, effective social media management has become a critical skill for marketing managers. Social media provides businesses with unparalleled opportunities to reach, nurture, and engage with their target audiences, making it an essential component of modern marketing strategies.
This module provides the knowledge and skills needed to create and manage a successful social media strategy, ensuring maximum audience engagement and business impact. Marketing managers will learn to strategically plan, execute, and measure social media campaigns that drive meaningful interactions and brand growth.
What You Will Gain from This Module
Master Social Media to turn connections into clients
✔ Strategic Social Media Planning – Learn how to develop and implement a cohesive social media strategy.
✔ Effective Social Media Management – Gain expertise in managing social media platforms, scheduling content, and engaging with audiences.
✔ Content Optimisation for Maximum Impact – Discover best practices for content creation and storytelling that captivate and convert.
✔ Social Media Analytics & Performance Tracking – Learn how to monitor campaign performance using key social media metrics.
✔ Integrated Social Media Marketing – Ensure social media efforts align with broader marketing and business strategies.
ASSESSED THROUGH ONLINE MULTIPLE CHOICE QUESTIONS
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After university degrees, CIM qualifications are the most sought after by employers (Brand Recruitment, Marketing Recruitment Review & Salary Survey)
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